Digital Marketing EDGE Grant Singapore — Claim Up to 50% Support

The cost of this EDGE activity is capped at S$10,000, and BThrust’s EDGE-supported digital marketing package is priced at S$10,000. SMEs can receive up to 50% support (up to S$5,000), and non-SMEs up to 30% support (up to S$3,000). Support covers software costs capped at 12 months; Goods and Services Tax (GST) and maintenance costs are not supported. The actual grant amount depends on the approved qualifying costs and the prevailing EDGE terms and conditions.

Your business must be registered and operating in Singapore, have at least 30% ownership by Singapore Citizens and/or PRs (determined by ultimate individual ownership), and not be a home-based business. You must not have started work or made any payment or deposit to a vendor before applying, and must not have previously applied for grant support for the same solution. The solution must be used in Singapore. Company size does not affect eligibility; it only determines whether you receive the SME rate (50%) or non-SME rate (30%).

Choose a pre-approved solution on SMEs Go Digital and obtain a vendor quotation. Build your solution package to match the quotation exactly, then generate a package reference ID using your company’s Corppass. Submit your application on the Business Grants Portal (BGP) using the same Corppass, with your vendor quotation and a 1-year projection of expected cost savings. Third-party companies are not permitted to apply for or manage the grant on the applicant’s behalf.

Under BThrust’s EDGE-supported digital marketing package, services include Search Engine Optimisation (SEO), Search Engine Marketing (SEM), and digital asset creation. The exact services and scope of work depend on the selected package and prevailing EDGE guidelines and eligibility requirements.

Yes. SEO is eligible for EDGE support when included within an eligible pre-approved digital marketing solution. Support remains subject to the package scope, business eligibility, and approval.

Yes, our digital marketing EDGE package covers SEM/Google Ads along with SEO. However, advertising or media spend may not qualify, so businesses should verify the approved package scope.

At application, you need a vendor quotation for your selected pre-approved package and a projection of expected cost savings for 1 year after project completion. You also need Corppass access to build your solution package and apply on BGP. At the claim stage, you need a photo of the deployed software showing its unique identifier, plus invoices and proof of payment for all project expenses.

Enterprise Singapore states an application outcome time of 1 week. Timing may be longer if additional information or clarification is requested.

Yes, you can choose your Pre-Approved Solution under the IMDA SMEs Go Digital programme. Securing EDGE support requires selecting an eligible solution and DM package directly from an approved solution.

After approval, accept the Letter of Offer through the Business Grants Portal, implement the approved solution, make the required payment, and submit supporting documents when making your claim.

EDGE works on reimbursement. All project expenses must be paid in full before you submit your claim, and claims must be submitted before the claim due date. However, you must not make any payment or deposit to the vendor before submitting your EDGE application. After claim approval, the grant is paid by PayNow Corporate (within 14 working days) or GIRO (up to 8 weeks).

Yes, IRAS considers Business Grant Support payments taxable because they are revenue in nature. Businesses should account for the grant appropriately when preparing their corporate tax computations.

Yes, Sole proprietors may apply for EDGE provided their businesses are registered and operating in Singapore and satisfy the applicable eligibility requirements for their selected pre-approved solution.

Support received for all Automation and Digitalisation projects combined counts toward your company’s annual grant cap of S$30,000, within your overall annual grant cap of S$100,000.

A company may apply for support for different eligible solutions, provided it has not previously applied for grant support for the same solution and stays within the annual grant cap. Duplicate support for the same project scope is not allowed.

Common reasons include ineligibility, incomplete documentation, paying for or starting the project too early, or selecting an unsuitable solution. Review the rejection reason, correct eligibility issues, and where permitted, submit a new application.

Yes, BThrust is a pre-approved solution under the IMDA SMEs Go Digital programme, with up to 50% business grant support for its Business Thrust Digital Marketing Packages.

EDGE funds eligible productivity solutions, while SkillsFuture Enterprise Credit provides eligible employers additional support for enterprise and workforce transformation programmes, including qualifying EDGE projects.

EDGE solutions must generally be used in Singapore. Businesses seeking support specifically for overseas market promotion should consider programmes such as the Market Readiness Assistance grant.

The claimed package must generally match the vendor’s pre-approved solution. Execution details such as content and targeting may be tailored within its scope, while additional services may require separate payment without EDGE support.

EDGE supports businesses across various sectors, subject to company eligibility and solution availability. SMEs should confirm whether an appropriate pre-approved digital marketing solution is available for their business.

Goods and Services Tax (GST) and maintenance costs are not supported. Support for software costs is capped at 12 months. Advertising or media spend may not qualify, so confirm the approved package scope.

The project must be completed within 18 months from the date of approval. Costs incurred from the date of application are covered upon approval.

At the end of the project, submit a photo displaying the software deployed and its unique identifier. The same unique identifier must be entered into the system when you submit your claim.

After project commencement, you may submit a change request during the project qualifying period. Only two types of changes are permitted: a change to the project end date, and a change to the claim due date. All change requests are subject to approval.

No. Enterprise Singapore does not permit third-party companies to apply for or manage the grant on behalf of the applicant company. Your company must apply and claim through its own CorpPass. BThrust can help you understand the package scope, prepare the vendor quotation, and organise project records.

Yes. Eligible non-SMEs can receive up to 30% support (up to S$3,000), while eligible SMEs can receive up to 50% support (up to S$5,000). All other eligibility conditions still apply.