Posted On : 02 July 2025
Google’s June 2025 core update has caused shifts across many websites. Some site owners have seen a drop in rankings or traffic, while others have noticed gains. If your site has been affected, the best step forward is to stay calm and carry out a proper website audit.
A website audit helps you find what may have changed and what you can improve. It’s not about fixing penalties, but it’s about understanding how your site matches what Google values now. Whether you manage your site on your own or use an SEO service, knowing how to audit your pages is key.
This guide will help you through simple, clear steps to check your site and get back on track after this update.
What Is a Google Core Update?
Google releases several core updates each year. These updates change how Google reads and ranks web pages. They are not aimed at one site or one type of content. Instead, they adjust how Google chooses what to show users.
If your site went down in rankings, it doesn’t mean you did anything wrong. It just means Google may now value different things than before.
Why Do a Website Audit After the Update?
A website audit is a full check-up of your website. It helps you understand what’s working and what needs fixing. After a Google core update, an audit is key. It shows where to focus your time and effort.
A proper audit will help you:
- Find weak spots
- Improve the user experience
- Regain lost rankings
Steps to Audit Your Website
1. Look at Your Rankings
Check how your pages rank now. Compare them to how they ranked before the update. Focus on your top pages, like ones that bring in visitors, leads, or sales. Make a simple list:
- Pages that dropped
- Pages that stayed the same
- Pages that improved
This list is your starting point.
2. Review Your Traffic
Check your site’s traffic. Did all pages drop or just some? If traffic dropped only on certain pages, those are the ones to audit first. Look for:
- Drops in visits
- Changes in bounce rates
- Lower time spent on the page
These signs may point to content or layout issues.
3. Check the Quality of Your Content
Google rewards good content. Now is the time to review yours. Ask yourself:
- Does it answer real questions?
- Is it clear and easy to follow?
- Is it accurate and up to date?
Pages should help users. If the content feels thin, old, or unclear, it may need a rewrite.
4. Check Internal Links
Good links inside your website help users move around. They also help Google find your pages. Look for:
- Pages with no links pointing to them
- Broken or out-of-date links
- Missing links to other useful pages
Fixing these makes your site easier to explore and understand.
5. Improve Page Layout
A clean, clear layout keeps people on your site longer. Google sees that as a good sign. Ask:
- Is the text easy to read?
- Are headings used well?
- Can people find the main point quickly?
Avoid clutter. Make the key message clear right away.
6. Check How Fast Pages Load
Page speed matters. If your site takes too long to load, visitors may leave before seeing your content, and Google notices that. A fast-loading site is a key part of any SEO audit. Make sure your pages load quickly on both desktop and mobile.
Keep your layout simple, use small image sizes, and avoid heavy elements that slow things down. Shorten long text blocks to improve clarity. A faster site creates a better user experience and supports stronger rankings.
7. Look at the Depth of Your Content
Short or shallow content can hurt your site. Add depth where needed. Try to:
- Go beyond surface answers
- Use examples or clear steps
- Cover the topic fully
You aim to help, not just fill space.
8. Watch Your Competitors
Search for the same topics your pages cover. Look at the pages now ranking above yours. Ask:
- What are they doing better?
- Do they explain things more clearly?
- Do they cover more ground?
Don’t copy them, just learn from them.
9. Avoid Big, Fast Changes
It’s tempting to fix everything at once. Don’t. Start small. Test one change at a time. See what works.
Track your results. If you use an SEO service, make sure you ask what’s changing and why.
10. Keep Adding Helpful Content
Strong content is the best long-term plan. Keep publishing new posts, guides, or pages that answer what people are searching for. Think about:
- Common questions
- New trends
- Simple how-tos
Stay useful. Stay clear.
Conclusion
A Google core update can feel like a shock, especially if your rankings or traffic change overnight. But it’s not the end. It’s a chance to review your site, improve what matters, and grow stronger. A clear and steady website audit helps you spot weak points, fix them, and build better pages for your visitors.
Focus on clear content, clean layout, helpful links, and trust signals. Avoid rushing into big changes. Instead, take small steps and track what works. Whether you’re doing it yourself or working with an SEO service, the goal is the same, which is to make your website better for users and easier for Google to understand. Keep learning, stay helpful, and your site will recover and thrive.
At BThrust, we help businesses bounce back after a Google core update with clear, results-driven website audits and expert SEO services tailored to your goals. Visit us now to start your journey towards better rankings and results.
